September 26-29, 2024
Venue: Taraz city, Kazakhstan, SHAHRISTAN Exhibition Pavilion of the Kone Taraz ethnocultural complex.
Social media pages:
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The whole history of mankind is a dialogue of cultures that permeates our entire lives. The interaction of cultures and their dialogue is the most favorable basis for the development of interethnic and interethnic relations. This is an interaction between bearers of different values, in which the best values become the property of representatives of another culture. Thanks to the dialogue of cultures, there is an interpenetration and mutual enrichment of cultures themselves, a spiritual rapprochement of large cultural regions. To do this, international events in the field of culture, crafts and fashion are held in developed countries.
One of the famous fashion events is the international project “ASPARAFASHIONWEEK”. The project was created by one of the world’s most respected fashion designers, Aidarkhan Kaliev, in early 2017. Thanks to his activities, for the first time in Kazakhstan, international fashion shows were organized and continue to be held with the participation of not only Kazakhstani and Central Asian designers, but also specialists from almost all over the world. ASPARA FASHION WEEK is the world’s first official fashion week, which did not stop working even during the two–year pandemic, and continued to function online.
From 26 to 29 September, the XIV season of ASPARA FASHION WEEK will be held in Taraz under the motto “DIALOGUE OF CULTURES”. Over the past 13 seasons, ASPARA FASHION WEEK has become popular not only in Kazakhstan and Central Asia, but also around the world. ASPARA FASHION WEEK has partnerships with more than 20 of the largest fashion weeks in the global world. ASPARA FASHION WEEK is proud and appreciates the partnership with SERBIA FASHION WEEK, MAD MOOD FASHION WEEK MILANO, AFWEU FASHION WEEKS, DIVERSITY FASHION WEEK, CZECHIA FASHION WEEK, ASEAN INTERNATIONAL FASHION WEEK, TENUN FASHION WEEK, EURASIA FASHION WEEK, FASHION WEEK BULGARIA, BRIDAL FASHION WEEK, GLORIA FASHION WEEK, STOCKHOLM INTERNOTIONAL FASHION FAIR, ETHNOPODIUM RUSSIA, TAJIKISTAN FASHION WEEK, SILK ROAD FASHION LONDON, FASHION WEEK ISTANBUL, MARBELLA FASHION WEEK, TRANSILVANIA FASHION FESTIVAL, FASHIONHALL-FASHION WEEK BERLIN.
In total, over 700 designers from more than 50 countries took part in the previous 13 seasons. ASPARA FASHION WEEK has been written about in the largest fashion publications: the American FNL Network TV channel, ELLE magazine, MERCURY’S, Gazzetta Italia, Fashion Collection, Business Emirates, DFashion magazine, ZOOM, ASPAN, Tengri, Gazzetta Tribune, FABUK, Pulse 2.0, Features, WorldFashionMediaNews, Retail24, Albidda, Akhbar1, Albraq, Yaf3press, Misr-Alan, Khabar Agency, Eurasia TVchannel, Telekanal CTC, 31 channel, KazakhTV channel, KAZINFORM, etc. Thanks to this, millions of views on social networks. A large number of visits to the shows by foreign and Kazakhstani experts from the fashion world.
The new season of ASPARA FASHION WEEK will continue to breathe a second life into such a dialogue of culture, in which fashion and cultures of different countries, peoples and continents will converge. The purpose of the XIV ASPARA FASHION WEEK season is to create an atmosphere of national values and develop an understanding that one’s own ethno-cultural coexistence is impossible without respect and respect for the values of other peoples.
The XIV season of ASPARA FASHION WEEK, like the previous ones, continues to glorify ancient Taraz, the revival of the national spirit, patriotism, dignity and promote traditions and culture. Let’s focus on the highlights of the programs of previous seasons:
-The QAZAQANALARY project. 12 designers from the regions of the republic took part in its creation. Their task was to create the image of a mother woman, the keeper of the hearth. A mother who accepted all the hardships of fate with dignity. A mother who multiplies the healthy generation of Kazakhstan. The uniqueness of the project was that the designers’ clothes were demonstrated by members of the Active Recreation Center for Pensioners. The oldest model of the project was born in 1947. Foreign fashion experts and the audience of the show were touched by the sedateness, nobility and dignity of the Kazakh woman. And, today, several years later, the demand for different age groups of models is gaining momentum not only in Kazakhstan, but also around the world. In the XIV season, 5 Kazakhstani designers will present their original collections on 5 groups of age models from all over Kazakhstan. Thanks to ASPARA FASHION WEEK, not only Kazakhstani designers, but also age models of Kazakhstan have the right to participate on International catwalks.
– the QAZAQ MEN project. The collection of men’s clothing in the neo-folklore style was created to demonstrate the masculinity, brutality and peculiar national identity of the owners of the Great Steppe.
– the project “Kazaktyn kelinderi”. The collection of women’s clothing in the neo-folklore style is created in order to demonstrate femininity, tenderness, wisdom and a peculiar national identity of the beauties of the Great Steppe.
The fashion week programs usually include free seminars on International Trade Centre Ready4 Trade Central Asia projects on entering the global market and USAID Trade Promotion Service Providers, on promoting exports on a grant basis for domestic manufacturers, master classes, showrooms, conversations with fashion industry experts.
A striking event in the program of the XIV season was a fashion show dedicated to the memory of Alla Ilchun (Pearl of Dior), a Kazakh woman, a professional model. 15 leading designers of Kazakhstan presented stylized models, which at one time the muse of Dior Alla shone on international catwalks.
The fourth day of the XIII season of the International Fashion Week “ASPARA FASHION WEEK” is dedicated to the display of collections of design students of the College of Modeling Art and Business “Aspara”. Over 25 years of operation, Aspara College has become a brand in the field of education in our country and recognizable in the global fashion world, as a platform where fashion industry specialists are trained, as an innovator in education and production. During the period of its operation, Aspara College has become known for its graduates who promote the culture and traditions of nomads into world fashion. It is in college that young designers have the opportunity to successfully master the development of the fashion industry in Kazakhstan, learn the ability to cooperate internationally in the fashion world, raise the status of professions related to the manufacture of clothing and traditional crafts.
Taraz, once known as the “city of merchants” and standing at the intersection of great trade routes, world civilizations and cultures, is one of the oldest cities in Kazakhstan, with a 2,000-year history. The dust of centuries has covered many ancient cities, but Taraz, dying and reborn again, as always, surprises with new facets of applied art. Today, the fashion industry is actively developing in Taraz, where young designers create creative works exploring national trends.
Since October 2022, Taraz has been the first and, so far, the only city in Kazakhstan, entered at number 56 in the World Network of Artisan cities in the field of woolen goods and felting and will definitely become one of the centers of tourism in Kazakhstan in the near future.
Such a bright event gives a new impetus to the development of the cultural, spiritual and tourism sector of the region. Now, large-scale tourism development events are planned in the ancient city. Handicraft entrepreneurs who intend to work in this direction will be supported. To date, there are 3,435 historical and cultural monuments in the region, 5 of them are included in the UNESCO World Cultural Heritage List, 25 are of republican and 698 are of local significance.
